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Marketing teams work with scattered inputs: briefs, customer notes, product updates, launch timelines, and brand guidelines spread across docs, Slack, and email. A marketing agent in Hops works from all of it.

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What marketing teams use Hops for

  • Copy and content: your agent drafts from your team’s actual context. The brief, the customer notes, the approved messaging.
  • Campaign planning: pull together launch plans from scattered inputs without the coordination overhead
  • Content repurposing: turn one piece of content into multiple formats with the brand context already loaded
  • Brand consistency: pin your brand guide and messaging framework, and your agent references them every time
  • Research and briefing: summarize customer research, competitive landscape, or market context before a new project

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Your marketing agent in action

Tag your marketing agent in your Marketing Space and it’ll work from what’s already there.
Your agent cites what it used (the brief, the notes, the approved copy) so you can trace every decision. Spaces: One Space per campaign or launch, plus a shared team Space for ongoing marketing work. Pin the brand guide and messaging framework in every Space. Tools to connect: Google Drive or Notion (briefs, docs, brand assets), Slack (campaign discussion, feedback threads), your CRM (customer and segment data), your analytics tool.

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Specialist workflows

Design

How design and Hops work together on briefs, feedback, and handoffs.

Social media

Drafting and scheduling content across channels.

SEO

Research, briefs, and content with SEO context built in.

Copywriting

Drafting, revising, and maintaining brand voice at scale.

Related topics

DesignSEOSocial mediaCopywritingAgent instructions